Our task was to create an animated explainer video introducing the concept of Knowledge Exchange to a new audience.
We crafted a sleek and cohesive visual style that closely aligns with UAL’s design aesthetics. Using a minimalist colour palette and bold typography, the resulting video effectively explains the overarching concept of Knowledge Exchange and its significant impact on the creative industries.
To bring this vision to life, we created the animation in After Effects, with various elements meticulously designed in Illustrator. The clean design ensures that the message is clear and engaging, making complex ideas easily understandable for the audience.
The final product is a beautifully effective explainer video that not only informs but also captivates viewers, demonstrating the importance and benefits of Knowledge Exchange within the creative sector.
