Solmar needed a production company to craft a TV commercial highlighting their USPs, and building strong brand recognition using existing stunning villa footage for a major ad campaign on Channel 4, starting on Boxing Day.
Inspired by the concept “So Solmar,” we scripted a commercial strategically repeating the brand name while effectively communicating Solmar’s benefits to viewers.
Leveraging existing and stock footage, we incorporated text overlays to underscore key points.
The result was a compelling commercial that contributed to Solmar achieving its highest quarterly turnover to date.
