Renault desired a commercial for TV, cinema, and social media platforms to showcase the stunning visuals of the new multi-sense driving modes of Renault cars, while demonstrating how their cars can be tailored to suit individual driving styles.
Drawing inspiration from the process of getting a tailored suit, we filmed in the bustling business district of London on a serene Sunday morning.
Capitalizing on a picturesque sunrise, we captured all the car footage, followed by shots of the interior tailoring process.
By seamlessly blending these elements with composed music and concise voiceover, the final ad presented the car at its finest.